Model in aqua blue Go Softwear Southport Dune Short
Go Softwear Southport Dune Short Aqua Blue
$49.50
Model in light amethyst Go Softwear Southport Dune Short
Go Softwear Southport Dune Short Light Amethyst
$49.50
Model in pistachio Go Softwear Southport Dune Short
Go Softwear Southport Dune Short Pistachio
$49.50SOLD OUT
Model in aqua blue Go Softwear Southport Boardwalk Short
Go Softwear Southport Boardwalk Short Aqua Blue
$79
Model in light amethyst Go Softwear Southport Boardwalk Short
Go Softwear Southport Boardwalk Short Light Amethyst
$79
Model in pistachio Go Softwear Southport Boardwalk Short
Go Softwear Southport Boardwalk Short Pistachio
$79
Model in aqua blue Go Softwear Southport Onesie Body Suit
Go Softwear Southport Onesie Body Suit Aqua Blue
$88
Model in light amethyst Go Softwear Southport Onesie Body Suit
Go Softwear Southport Onesie Body Suit Light Amethyst
$88
Model in pistachio Go Softwear Southport Onesie Body Suit
Go Softwear Southport Onesie Body Suit Pistachio
$88
Model in aqua blue Go Softwear Southport Deep Cut Tank Top
Go Softwear Southport Deep Cut Tank Top Aqua Blue
$44
Model in light amethyst Go Softwear Southport Deep Cut Tank Top
Go Softwear Southport Deep Cut Tank Top Light Amethyst
$44
Model in pistachio Go Softwear Southport Deep Cut Tank Top
Go Softwear Southport Deep Cut Tank Top Pistachio
$44
Model in aqua blue Go Softwear Southport Ribbed Tank Top
Go Softwear Southport Ribbed Tank Top Aqua Blue
$19.50
Model in light amethyst Go Softwear Southport Ribbed Tank Top
Go Softwear Southport Ribbed Tank Top Light Amethyst
$19.50SOLD OUT
Model in pistachio Go Softwear Southport Ribbed Tank Top
Go Softwear Southport Ribbed Tank Top Pistachio
$19.50
Model in aqua blue Go Softwear Southport Classic Tank Top
Go Softwear Southport Classic Tank Top Aqua Blue
$44
Model in light amethyst Go Softwear Southport Classic Tank Top
Go Softwear Southport Classic Tank Top Light Amethyst
$44
Model in pistachio Go Softwear Southport Classic Tank Top
Go Softwear Southport Classic Tank Top Pistachio
$44
Model in black Go Softwear Boost Padded Jockstrap
Go Softwear Boost Padded Jockstrap Black
$35
Model in burgundy Go Softwear Boost Padded Jockstrap
Go Softwear Boost Padded Jockstrap Burgundy
$35
Model in charcoal Go Softwear Boost Padded Jockstrap
Go Softwear Boost Padded Jockstrap Charcoal
$35
Model in black Go Softwear Boost Padded Pouch Brief
Go Softwear Boost Padded Pouch Brief Black
$37.50
Model in burgundy Go Softwear Boost Padded Pouch Brief
Go Softwear Boost Padded Pouch Brief Burgundy
$37.50
Model in charcoal Go Softwear Boost Padded Pouch Brief
Go Softwear Boost Padded Pouch Brief Charcoal
$37.50
Model in black Go Softwear Boost Padded Butt Trunk
Go Softwear Boost Padded Butt Trunk Black
$39.50
Model in burgundy Go Softwear Boost Padded Butt Trunk
Go Softwear Boost Padded Butt Trunk Burgundy
$39.50
Model in charcoal Go Softwear Boost Padded Butt Trunk
Go Softwear Boost Padded Butt Trunk Charcoal
$39.50
Model in black/white Go Softwear California Scoop Jockstrap
Go Softwear California Scoop Jockstrap Black/White
$28.50
Model in white/black Go Softwear California Scoop Jockstrap
Go Softwear California Scoop Jockstrap White/Black
$28.50
Model in red/royal Go Softwear California Scoop Jockstrap
Go Softwear California Scoop Jockstrap Red/Royal
$28.50
Model in royal/red Go Softwear California Scoop Jockstrap
Go Softwear California Scoop Jockstrap Royal/Red
$28.50
Model in navy/yellow Go Softwear California Scoop Jockstrap
Go Softwear California Scoop Jockstrap Navy/Yellow
$28.50
Model in yellow/navy Go Softwear California Scoop Jockstrap
Go Softwear California Scoop Jockstrap Yellow/Navy
$28.50
Model in black/white Go Softwear California Pouch Brief
Go Softwear California Pouch Brief Black/White
$29.50
Model in white/black Go Softwear California Pouch Brief
Go Softwear California Pouch Brief White/Black
$29.50
Model in red/royal Go Softwear California Pouch Brief
Go Softwear California Pouch Brief Red/Royal
$29.50
Model in royal/red Go Softwear California Pouch Brief
Go Softwear California Pouch Brief Royal/Red
$29.50
Model in navy/yellow Go Softwear California Pouch Brief
Go Softwear California Pouch Brief Navy/Yellow
$29.50
Model in yellow/navy Go Softwear California Pouch Brief
Go Softwear California Pouch Brief Yellow/Navy
$29.50
Model in black/white Go Softwear California Pouch Trunk
Go Softwear California Pouch Trunk Black/White
$31
Model in white/black Go Softwear California Pouch Trunk
Go Softwear California Pouch Trunk White/Black
$31
Model in red/royal Go Softwear California Pouch Trunk
Go Softwear California Pouch Trunk Red/Royal
$31
Model in royal/red Go Softwear California Pouch Trunk
Go Softwear California Pouch Trunk Royal/Red
$31
Model in navy/yellow Go Softwear California Pouch Trunk
Go Softwear California Pouch Trunk Navy/Yellow
$31
Model in yellow/navy Go Softwear California Pouch Trunk
Go Softwear California Pouch Trunk Yellow/Navy
$31
Model in black/white Go Softwear California Side Split Short
Go Softwear California Side Split Short Black/White
$34
Model in white/black Go Softwear California Side Split Short
Go Softwear California Side Split Short White/Black
$34
Model in red/royal Go Softwear California Side Split Short
Go Softwear California Side Split Short Red/Royal
$34
Model in royal/red Go Softwear California Side Split Short
Go Softwear California Side Split Short Royal/Red
$34
Model in navy/yellow Go Softwear California Side Split Short
Go Softwear California Side Split Short Navy/Yellow
$34
Model in yellow/navy Go Softwear California Side Split Short
Go Softwear California Side Split Short Yellow/Navy
$34
Model in black/white Go Softwear California Classic Tank Top
Go Softwear California Classic Tank Top Black/White
$38.50
Model in red/royal Go Softwear California Classic Tank Top
Go Softwear California Classic Tank Top Red/Royal
$38.50
Model in royal/red Go Softwear California Classic Tank Top
Go Softwear California Classic Tank Top Royal/Red
$38.50
Model in yellow/navy Go Softwear California Classic Tank Top
Go Softwear California Classic Tank Top Yellow/Navy
$38.50
Model in black/white Go Softwear California Colors Wrestling Singlet
Go Softwear California Colors Wrestling Singlet Black/White
$49.50
Model in white/black Go Softwear California Colors Wrestling Singlet
Go Softwear California Colors Wrestling Singlet White/Black
$49.50
Model in red/royal Go Softwear California Colors Wrestling Singlet
Go Softwear California Colors Wrestling Singlet Red/Royal
$49.50
Model in royal/red Go Softwear California Colors Wrestling Singlet
Go Softwear California Colors Wrestling Singlet Royal/Red
$49.50
Model in navy/yellow Go Softwear California Colors Wrestling Singlet
Go Softwear California Colors Wrestling Singlet Navy/Yellow
$49.50
Model in yellow/navy Go Softwear California Colors Wrestling Singlet
Go Softwear California Colors Wrestling Singlet Yellow/Navy
$49.50
Model in black Go Softwear Hard Core Expose Mesh Pouch Brief
Go Softwear Hard Core Expose Mesh Pouch Brief Black
$31
Model in turquoise Go Softwear Hard Core Expose Mesh Pouch Brief
Go Softwear Hard Core Expose Mesh Pouch Brief Turquoise
$31
Model in black Go Softwear Hard Core Expose Mesh Pouch Trunk
Go Softwear Hard Core Expose Mesh Pouch Trunk Black
$33
Model in turquoise Go Softwear Hard Core Expose Mesh Pouch Trunk
Go Softwear Hard Core Expose Mesh Pouch Trunk Turquoise
$33
Model in black Go Softwear Hard Core Expose Mini Trunk
Go Softwear Hard Core Expose Mini Trunk Black
$29.50
Model in turquoise Go Softwear Hard Core Expose Mini Trunk
Go Softwear Hard Core Expose Mini Trunk Turquoise
$29.50
Model in black Go Softwear Hard Core Expose Commando Singlet
Go Softwear Hard Core Expose Commando Singlet Black
$46
Model in turquoise Go Softwear Hard Core Expose Commando Singlet
Go Softwear Hard Core Expose Commando Singlet Turquoise
$46
Model in black Go Softwear Hard Core Expose Mesh Weekend Short
Go Softwear Hard Core Expose Mesh Weekend Short Black
$35
Model in turquoise Go Softwear Hard Core Expose Mesh Weekend Short
Go Softwear Hard Core Expose Mesh Weekend Short Turquoise
$35
Model in black Go Softwear Hard Core Expose Mesh Crop Top
Go Softwear Hard Core Expose Mesh Crop Top Black
$37.50
Model in turquoise Go Softwear Hard Core Expose Mesh Crop Top
Go Softwear Hard Core Expose Mesh Crop Top Turquoise
$37.50
Model in black Go Softwear Hard Core Expose Mesh Singlet
Go Softwear Hard Core Expose Mesh Singlet Black
$52.50
Model in black Go Softwear Hard Core Expose Mesh Tank Top
Go Softwear Hard Core Expose Mesh Tank Top Black
$37.50
Model in turquoise Go Softwear Hard Core Expose Mesh Tank Top
Go Softwear Hard Core Expose Mesh Tank Top Turquoise
$37.50
Model in black Go Softwear Hard Core Expose Mesh Weekend Robe
Go Softwear Hard Core Expose Mesh Weekend Robe Black
$84
Model in turquoise Go Softwear Hard Core Expose Mesh Weekend Robe
Go Softwear Hard Core Expose Mesh Weekend Robe Turquoise
$84
Model in spearmint Go Softwear Cabana Stripe Swim Thong
Go Softwear Cabana Stripe Swim Thong Spearmint
$24
Model in malibu blue Go Softwear Cabana Stripe Swim Thong
Go Softwear Cabana Stripe Swim Thong Malibu Blue
$24
Model in bubble gum Go Softwear Cabana Stripe Swim Bikini
Go Softwear Cabana Stripe Swim Bikini Bubble Gum
$38.50
Model in spearmint Go Softwear Cabana Stripe Swim Bikini
Go Softwear Cabana Stripe Swim Bikini Spearmint
$38.50
Model in malibu blue Go Softwear Cabana Stripe Swim Bikini
Go Softwear Cabana Stripe Swim Bikini Malibu Blue
$38.50
Model in bubble gum Go Softwear Cabana Stripe Swim Trunk
Go Softwear Cabana Stripe Swim Trunk Bubble Gum
$39.50
Model in spearmint Go Softwear Cabana Stripe Swim Trunk
Go Softwear Cabana Stripe Swim Trunk Spearmint
$39.50
Model in malibu blue Go Softwear Cabana Stripe Swim Trunk
Go Softwear Cabana Stripe Swim Trunk Malibu Blue
$39.50
Model in bubble gum Go Softwear Cabana Stripe C-Ring Swim Trunk
Go Softwear Cabana Stripe C-Ring Swim Trunk Bubble Gum
$44
Model in spearmint Go Softwear Cabana Stripe C-Ring Swim Trunk
Go Softwear Cabana Stripe C-Ring Swim Trunk Spearmint
$44
Model in malibu blue Go Softwear Cabana Stripe C-Ring Swim Trunk
Go Softwear Cabana Stripe C-Ring Swim Trunk Malibu Blue
$44
Model in bubble gum Go Softwear Cabana Stripe Tank Top
Go Softwear Cabana Stripe Tank Top Bubble Gum
$44

Go Softwear

Since 1996, Go Softwear has been creating men's underwear and swimwear that captures the imaginations of men around the world. To launch his line of underwear, the young designer Greg Olvera took his formidable talent and his initials, GO, and a handful of products that included his now famous padded briefs that became an immediate sensation amongst young and body-conscious men.

Even before the dawn of the era of the metrosexual, Go Softwear has been in large part responsible for the incredible revolution that has been transformed the men's underwear industry over the last few years. Greg invented the men's low-rise brief, an abbreviated style of underwear that was sexy, comfortable and perfect for wearing under today's low-rise jeans.

Some of Go Softwear's newest underwear and swimwear styles include their extensive collection of low-rise briefs in a plethora of vibrant color combinations, a masculine line of military-inspired styles, an environmentally-friendly "green" group made from organically grown cotton and hemp, and a variety of styles featuring big, bold and vibrant graphic prints. Go Softwear has also launched a popular new line of gym and workout gear appropriately called "American Jock."

Since its inception, Go Softwear has continuously been on the cutting edge of men's underwear and swimwear design, creating styles in a wide variety of fabrics, in bold and beautiful colors and with silhouettes created to show of and flatter the male body. Go Softwear's daring approach to men's underwear fashion has established the brand as one of the most popular men's specialty underwear lines in the world. Go Softwear, based in the fashion center of Los Angeles, California, release two swimwear and underwear collections each year, and their popularity continues to soar with each new release.